Health and wellbeing

Tobacco Control Strategy 2024 to 2029

Last updated: 1 November 2024
Tobacco control strategy

Purpose of the strategy

This strategy aims to guide leaders, policymakers, commissioners, service providers, and the voluntary sector in Buckinghamshire to collaboratively reduce smoking rates and mitigate tobacco related harm. It aligns with the national framework of four key themes for achieving a smoke-free generation (when adult smoking prevalence is less than 5%) *:

The four themes are:

  1. Prevention first
  2. Support smokers to quit
  3. Eliminate variations in smoking rates
  4. Effective enforcement

Realising this ambition cannot be achieved by any one organisation alone and relies on a whole system, joined-up approach to the areas for action identified. The strategy is supported by a detailed action plan that was co-developed, agreed upon and jointly owned by all partners of the Buckinghamshire Tobacco Control Alliance. This group will continue to report to the Buckinghamshire Health and Wellbeing Board on an annual basis.

Aims and measures

Aim How we will measure it Baseline 2029 target

Reduction in the number of smokers.

Proportion of adults 18+ that are current smokers.

10.5%

5% or less

Decrease in the prevalence of smoking among individuals in routine and manual occupations

Proportion of adults 18+ that classify as having a routine and manual role that are current smokers

17.5%

10% or less

Decrease in the prevalence of smoking among individuals with a severe mental illness

Proportion of adults 18+ with a serious mental illness that are current smokers.

34.6%

Below 20%

Reduction in the number of women who are smokers at time of delivery

Proportion of pregnant women smoking at time of delivery (SATOD).

6.2%

4% or less

Reduction in number of current smokers at age 15.

Proportion of 15 year olds that are current smokers.

5.1%

3% or less

Reduce the supply and demand of illicit tobacco and underage use of vapes.

Number of prosecutions of shops selling illegal tobacco or illegal vapes, as well as to those under 18

16 enforcement actions per year

10* enforcement actions per year

* fewer actions to reflect a reduction in illegal activity